iApp is a technology solution for local publishers to create and establish sustainable businesses

In 2016 we conceptualised and launched a local community media business. We wanted to create a community hub, a place for local news and information, and a business that would sustain local journalism. Success would be determined by audience engagement, only with great engagement and loyalty could we attract advertising and drive revenue. The solution was a custom designed mobile app supported by a responsive website.

The mobile app proved to be a revelation in audience engagement so we created the iApp platform and now everyone can use the software that has been the foundation for our media business.

The lifeblood of local media is audience engagement, so everything we do is focused on delivering that for our partners. Audience engagement and loyalty are the key to revenue generation; advertising, subscription, member and supporter.

Our job is to provide you a platform on which your talent can shine. You want to be writing and publishing great news stories and providing information to your community. We want to ensure your tech stack enables you to do that. We make it easy for you to focus on what matters to your community.